Privacy Policy

HomePrivacy Policy

At DIGITATHYA, we value your privacy and are committed to safeguarding the personal information of our users. This privacy policy outlines how we collect, use, disclose, and protect your data when you use our website, mobile application, and associated services. By accessing our services, you agree to the practices described in this policy.

For the purposes of this Privacy Policy, "Website" refers to DIGITATHYA's online platform, including all its services and functionalities. "We," "Us," and "Our" mean DIGITATHYA and its affiliates, while "You," "Your," and "Users" refer to individuals or entities accessing or using our website or mobile app, including merchants and consumers.

Information

Information You Provide:

  • Account Registration : When you register as a merchant or consumer, we collect personal information such as your name, email address, phone number, and payment details.
  • Product Registration : Information about the product, warranty, and proof of purchase you provide.
  • Customer Support : Data you submit when contacting us for support, including messages, attachments, and any additional details.

Automatically Collected Information:

  • Website and App Usage : We may collect details about your browsing activity, device type, IP address, and geolocation for analytics and to improve user experience.
  • Transaction Information : Details of the payments and purchases made through our platform.

Third-Party Information:

We may receive additional data about you from trusted third-party service providers, such as the National Payments Corporation of India (NPCI), in connection with our payment platform.

How We Use Your Information

We utilize the information we collect for various purposes to deliver and improve our services effectively. These include:

  • Facilitating Transactions and Authenticity Verification : Ensuring smooth and secure payment processing for purchases made through our platform and verifying the authenticity of products to protect consumers from counterfeit items.
  • Merchant Onboarding and Payment Solutions : Streamlining the process of onboarding businesses onto our platform and equipping them with the tools needed to manage payments efficiently, enhancing their operational effectiveness and customer experience.
  • Personalized Customer Support : Providing tailored support services to address user inquiries, resolve issues, and deliver a more engaging and personalized experience.
  • Warranty and Product Lifecycle Management : Tracking product warranties and their life cycles, enabling users to easily access information and services related to their registered products.
  • Compliance and Security : Ensuring adherence to legal requirements and maintaining robust security measures to protect user data and transactions.
  • Rewards and Promotions : Offering loyalty programs, rewards, and app-based promotional features to enhance user engagement, foster customer retention, and provide added value.

Sharing Your Information

To provide seamless services, we may share your data with trusted parties under specific circumstances:

  • Service Providers : We collaborate with reliable third-party vendors, including Third-Party Application Providers (TPAP) and the National Payments Corporation of India (NPCI), to ensure efficient payment processing, secure transactions, and the delivery of essential services.
  • Merchants : Information may be shared with businesses on our platform when necessary for managing product warranties or tracking product life cycles, ensuring seamless customer service and support.
  • Legal Authorities : If required, we will disclose information to comply with applicable laws, regulations, court orders, or legal investigations. This is done to protect the rights and safety of our users and maintain compliance with legal standards.
  • Business Partners : With your explicit consent, we may share your information with our partners for promotional activities, reward programs, or other features aimed at enhancing your experience.

Data Protection

We take data protection seriously and implement strong security measures to ensure the safety of your personal information. This includes using advanced encryption technologies to protect your data during transmission, secure servers to store your information, and regular security audits to identify and address potential vulnerabilities. While we make every effort to protect your data, no online platform can be entirely risk-free. We encourage all users to take proactive steps in safeguarding their accounts, such as using strong, unique passwords and enabling two-factor authentication (where available). If you notice any suspicious activity or suspect that your account has been compromised, please contact us immediately to ensure prompt action is taken.

Cookies and Tracking Technologies

To enhance your experience on our website and app, we use cookies and other tracking technologies. These tools help us improve website functionality, remember your preferences, and analyze how users interact with our platform. By collecting data such as browsing behavior, device information, and user interactions, we can deliver a more personalized and seamless experience.

You have the option to manage or disable cookies through your browser settings. Please note that if you choose to block or disable cookies, certain features of our website and app may not function as intended. For a detailed explanation of the cookies we use and how we use them, please refer to our Cookie Policy (if applicable).

Your Rights

As a user of our platform, you are entitled to certain rights regarding your personal data:

  • Access and Control : You have the right to access, correct, or update the personal information we store about you at any time through your account settings or by contacting us directly.
  • Data Deletion : You may request the deletion of your personal information from our platform, subject to any legal obligations we may have to retain specific data.
  • Opt-Out of Communications : You have the right to opt out of receiving promotional or marketing communications from us. You can manage these preferences via your account settings or by following the unsubscribe instructions provided in our communications.
  • Withdraw Consent : If we process your personal information based on your consent, you can withdraw that consent at any time, where applicable, without affecting the lawfulness of the processing before your consent withdrawal.
  • Transparency and Information Requests : You may request detailed information on how your personal data is used, shared, and stored. We will respond to such requests in accordance with applicable privacy laws.

We are committed to ensuring that you can exercise these rights easily and transparently. If you have any questions or concerns about your data or privacy rights, please contact us.

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, such as providing our services, processing transactions, and complying with any legal or regulatory requirements. Once your data is no longer required for these purposes, we will securely delete or anonymize it to ensure that it cannot be traced back to you. If you request the deletion of your data, we will act by applicable laws and within a reasonable timeframe.

Changes to This Privacy Policy

DIGITATHYA reserves the right to update or modify this Privacy Policy at any time. Any significant changes to the policy will be communicated to users through email or posted notifications on our platform. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your data. Your continued use of our services after any updates to the Privacy Policy constitutes your acceptance of those changes.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please do not hesitate to contact us. We are committed to addressing your privacy concerns and ensuring that your information is handled responsibly. You can reach us at info@digitathya.com.

Digitathya is designed to empower merchants by streamlining processes, enhancing customer experiences, and providing advanced tools for growth.

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DIDNOTECH INFOSYSTEM PRIVATE LIMITED

66, Gulshan Tower, panchshil talkies-2, Amravati, Maharashtra, 444601.

info@digitathya.com

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